Connect*
People and connection are vital for team success and transformation, fueling collaboration and adaptability towards common objectives.
Our company
Vowels are self-sounding letters, which can flow out of the mouth without great obstacles. Exactly in this way we want to shape transformations together with the companies we accompany and thus ensure the way into the future.
We are AOAIO, a Swiss consulting boutique founded in 2019 by a team of visionary transformation experts, seasoned management consultants, trusted advisors and passionate entrepreneurs – and we are vocal about transformation. AOAIO is the extract of the vowels of the word transformation.
We are not ANY consulting firm. We use all our skills and accumulated experience in working with companies to achieve the greatest impact. In doing so, we look for the most suitable approaches and help our clients overcome even the most unusual challenges to achieve more .
We believe that long-term valued and sustainable transformation is the symbiosis of technology, organisation and cultural change to be ready to move into the future in a creative way.
Our core values
People buy from and work with people – not companies. We are a strong team of talented characters that aim for long-term relationships and want to become your Trusted Advisors and Reliable Partners.
We are highly motivated and commited for our cause and deliver outstanding results for our clients.
In all we do, we rigorously focus on sustainable customer value. We provide tailor-made solutions that are based on our proven methods and approaches with focus on high quality and best fit for our clients.
Both internally and with our customers, we foster an honest, sincere and empathic dialogue at eye level. Even delicate and difficult issues are addressed directly and in a solution-oriented and respectful manner.
Our team
We are all different, but we have one thing in common: enthusiasm for our work. As a team, we pursue the goal of creating changes with our customers that make a difference and revolutionise the world of tomorrow.

Paolo Küttel
As a founding member of AOAIO, Paolo can look back on over 30 years of practical experience in consulting and management functions. With his extensive technological and methodological background, he mainly supports our clients in technological and process-oriented issues as well as in the area of IT strategies and IT architectures – of course always taking into account the holistic approach that characterizes AOAIO.
Within AOAIO, he is responsible for the ongoing development of our consulting portfolio in the area of digital transformation and for selected administrative areas.
Paolo loves to be constantly on the move – not only mentally, but also physically, both indoors and outdoors (fitness, yoga, jogging, dog walking, hiking, etc.). He enjoys spending time with his wife and two daughters, as well as the pleasurable time with stimulating conversations among good friends.

Tom Ritsch
Tom is the co-founder of AOAIO. After several years in management consulting, Tom focused on his own start-up in the sports industry. In 2015, an exciting M&A project brought him back into contact with consulting and the whole transformation process. Tom specializes in C-level sparring mandates and human transformation.
Within AOAIO, he is mainly responsible for transformation and change and can draw on his extensive experience in the HR environment.
Tom has been happily married since 2004 and enjoys spending his free time on his mountain bike or with a golf club. Fun is rarely neglected and is therefore an important part of the time he spends with friends and enjoying life together.

Michelle Beacock
Michelle has been a valuable member of the AOAIO team since the beginning of 2022. Her focus is on human transformation, working closely with clients to enable sustainable change. Collaboration with Zortify plays a central role in this – an exciting aspect of her daily work. In addition, Michelle drives innovative strategies in the area of business development and supports the growth of the company.
With many years of experience in helping large companies transform their business models through IT solutions, Michelle has gained a crucial insight: Successful transformations are only possible if they are viewed holistically – far beyond purely technical approaches. Her expertise spans various industries and is enriched by her sales perspective.
In her free time, Michelle enjoys sunny days on the golf course, where she appreciates nature and the sporting balance. On rainy days, she likes to immerse herself in the world of exciting books. Regardless of the weather, she enjoys good food with friends and traveling to discover the world.

Anita Imbach
Anita is passionate about driving innovation and digitalization because she is convinced that technology can bring about real change when combined with people. With over 15 years of experience in the digital transformation of start-ups, SME’s and international corporations, she specializes in corporate development, leadership empowerment, high-performance teams and business psychology. Within AOAIO, Anita is mainly involved in the topics related to Zortify and helps to drive them forward.
Anita also lives her motto “lifelong learning” in her free time. She loves to discover new countries and cultures, enjoys social evenings with friends and brings knowledge and practice together as a lecturer at the HWZ.
Advisory board
Patrick Zwyssig
Visit us
The Circle 6 Zurich Airport
8058 Zurich, Switzerland
contact(@)aoaio.com